creative showcaseshowcasein association with iab australiaReal Media*
this month
the gallery
the showcase
how to enter
the judges
Entry Tips
AIMIA - Australian Interactive Media Industry Association

The communications council

About IAB Australia
Terms and Conditions

This month's winners

Cars That Feel

The judges view

Nitin Mistry

Your audience is kissing and hugging your product. What more could a client want? Using technology to emotionally connect people to your product by humanising it. Smart on so many levels.

Phil Watson

Cars that feel creates some genuine joy in the interaction. It's not a technology 'wow' for technology's sake, it's a 'wow' for making people hug a car and smile. Love it.

Creative Showcase

Round 9.1 Winners

Winner: Cars That Feel
Creative Agency: Soap Creative

First Runner Up: Every 6 Seconds by M&C Saatchi

Second Runner Up: NZ Dronies by Digital Arts Network

Entries for Round 9.1 are now closed.

To subscribe to the Creative Showcase newsletter and be kept up to date with the events/luncheons, email

To give more time to participating agencies: entries will open 2 weeks before the Luncheon on so keep these dates in mind, we want to see all your great work!
Round 9.2 - 9 October, 2014
Round 9.3 - 9 December, 2014
Round 9.4 - 10 February, 2015
Round 9.5 - 9 April, 2015
Round 9.6 - 11 June, 2015